Tweed Media had an exhilarating day at the bustling French Game Fair, a highlight on the European hunting calendar. The event, known for its impeccable organization and vibrant atmosphere, provided the perfect backdrop for a special celebrity meet-and-greet featuring clients Franz-Albrecht Oettingen-Spielberg and Hornady at the Sidam exhibition stand.
The activation proved to be a roaring success, as Franz attracted throngs of fans eager to meet the renowned hunter and conservationist. In just two hours, he signed over 1,000 baseball caps, with many fans waiting in line for more than an hour to get a moment with him. This remarkable turnout speaks volumes about his global popularity and the connection he has with outdoor enthusiasts.
“This was an amazing brand activation for Hornady, aligning perfectly with the values and credibility of Europe’s most recognizable hunter,” said Simon K. Barr from Tweed Media. “We’re proud to facilitate such meaningful interactions that enhance brand visibility and foster community engagement.”
The collaboration between Franz and Hornady highlights Tweed Media’s commitment to nurturing long-term, mutually beneficial relationships with its clients. The success of this event exemplifies the power of strategic partnerships in the hunting and fieldsports industries.
As one of Europe’s premier events, the French Game Fair served as a fantastic platform for both brands to showcase their dedication to conservation and responsible hunting practices. Tweed Media looks forward to continuing to support Franz and Hornady in future initiatives and events.
